Buffer in August: $7.49M ARR, Buffer for Video, Continued Growth

We’re delighted to hit almost $7.5M in annual recurring revenue and be fast moving towards the big $10M ARR milestone.

As a company, we’re starting to feel that some of our recent team growth and structure adjustments in the last few months are starting to take effect.

Here are all the latest numbers and updates from all corners of what’s going on in the Buffer team!

Key August metrics

2,673,418 total registered users (+3.1%)
211,520 monthly active users (+1.4%)
50,489 average daily active users (-1.9%)
$624,196 monthly recurring …

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The Top Reason We Haven’t Sold Our Startup

We’ve been lucky at Buffer to receive a number of acquisition offers along our journey so far. When I mention this to people, a key question that often comes up is “how did you decide not to sell?”

The earliest offer we had for Buffer was not long after we had started, and it felt fairly easy for us to say no, simply because we felt we wanted to see where further our current path leads.

In many ways, the reason we …

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Why I Don’t Shield My Team from Bad News

A prevalent concept is the idea that as a CEO or executive of a company, you need to shield your team from bad news, the risks of a startup, and other negative aspects that are inevitable on the startup journey.

I  believe this concept could actually be quite dangerous.

One of our core values at Buffer is to default to transparency. This means absolutely everything in the company is shared knowledge.

It was scary at first, not least because the idea goes very …

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Buffer Investors’ Report: $6.86M ARR, Sixth Retreat, New ‘Areas’ Structure

At the start of July, we had our 6th team retreat! Despite the substantial cost of this and growing the team faster than ever, we are still profitable and the bank balance has gone up since last month.

We are very happy with this slack we have and the health of the business, and at the same time we would like to grow the team faster and continue filling validated roles.

I’m excited to share the latest update of everything going on at …

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Buffer in June 2015: Fastest-Ever Team Growth, $6.6M ARR

We’re officially halfway through the year. Very excited to share the latest update for Buffer:

Key metrics

2,511,292 total registered users (+3.2%)
206,464 monthly active users (+1.5%)
52,229 average daily active users (+6.2%)
$550,529 monthly recurring revenue (+3.4%)
$6.61m annual recurring revenue (+3.4%)
$2,578,881 cash in bank
34 team members across the world
25 cities, 10 countries, 4 continents

Here’s a graph of our MRR growth over the last 3.5 years:

The change in trajectory around October 2013 is most likely attributable to us launching Buffer for Business.

This is exciting as …

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Why Not to Outsource your Startup (Even If You Can’t Code)

One of my favorite things to do is to help others who are at an earlier stage of the startup journey. I had a lot of false starts before Buffer. I enjoy sharing my lessons from those failed attempts, and I also enjoy getting my mind back into those early days challenges, now that Buffer is almost 5 years old.

In the past few weeks, I’ve had 5 sessions (typically around 30 minutes, in person or via Hangouts) where I’ve tried to …

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Buffer in May: $6.4M ARR, Product Advancements and Self-Management Work

In May, we continued our strong revenue growth, and we’re also growing the team faster than ever before.

Here are the latest insights and numbers about Buffer:

Current Buffer metrics

2,432,382 total registered users (+3.4%)
203,449 monthly active users (+1.7%)
49,202 average daily active users (-1.1%)
$532,350 monthly recurring revenue (+4.6%)
$6.39m annual recurring revenue (+4.6%)
$2,267,067 cash in bank
34 team members across the world
25 cities, 10 countries, 4 continents

In terms of our active user numbers, we’ve started a large focus on this and also on churn in the last few weeks.

Team: Hiring for 10 positions

32 fully on-board team members
1 new person has finished bootcamp and fully joined the team: Jim, Product Creator.
2 people are currently …

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Digital Nomad Diary: The Highs and Lows of 11 Cities in 3 Months

In December, my friend and co-worker Brian casually mentioned to me that he would love to explore Asia.

I love Asia. I lived in Japan as a kid for 3.5 years, and I lived in Hong Kong for 6 months in 2012. It was a no-brainer for me to jump on the opportunity and travel around Asia with Brian.

I had been in San Francisco about a year and was craving exploring again, having done a lot of travel in the 4.5 years …

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Buffer in April: $6M ARR, Buffer for Pinterest, Continued Growth

April was a fun month for the Buffer team, with Buffer for Pinterest being a key big task and milestone for us as a company. Here are the latest numbers:

Buffer metrics in April

2,351,405 total registered users (+3.6%)
200,125 monthly active users (-3.3%)
49,728 average daily active users (-1.6%)
$509,161 monthly recurring revenue (+4.0%)
$6.11M annual recurring revenue (+4.0%)
$2,165,528 cash in bank
32 team members across the world
23 cities, 9 countries, 4 continents

The big news in terms of metrics this month is that we crossed $6m ARR! We’re …

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Buffer in February: Fifth Team Retreat, New Mini-Product and Buffer.com

February at Buffer saw our biggest team retreat yet, the launch of a new mini-product and some big news about buffer.com. Here is the latest:

The latest Buffer metrics

2,171,877 total registered users (+3.9%)
189,216 monthly active users (+3.0%)
47,937 average daily active users (+7.0%)
$462,236 monthly recurring revenue (+4.8%)
$5.55m annual revenue run-rate (+4.8%)
$1,827,750 cash in bank
29 team members across the world
22 cities, 11 countries, 6 continents

It’s awesome to see the revenue continue to grow at a solid pace here, making us very much profitable …

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